PRIVACY POLICY
Last updated: April 2026
1. ABOUT US
Florence Discovering Agency, owned by Hamid Reza Tavosi Dalir, with headquarters at Località Busnalla 186H – 50067 – Rignano sull’Arno – (FI) – Italy, VAT number 07468720482, is the data controller responsible for processing your personal data collected through this website.
Contact:
- Email: Florencediscovery25@gmail.com
- Phone: 3715589825
2. WHAT DATA DO WE COLLECT
We collect the following personal data:
Data provided voluntarily:
- First and last name
- Email address
- Phone number
- Booking information (tour date, number of participants, any special requests)
- Payment information (processed via secure third-party services)
Data collected automatically:
- IP address
- Browser and device type
- Pages viewed on the website
- Date and time of visits
- Technical cookies (see our Cookie Policy)
3. WHY WE USE YOUR DATA
We use your personal data to:
- Manage reservations: confirm, modify, or cancel your reservations for guided tours
- To communicate with you: to send you confirmations, reminders, and information about your booked tour
- Processing payments: securely processing transactions
- Improving our service: analyzing website usage to enhance the user experience
- Marketing (only with your consent): to send you newsletters and special offers about our tours
- Legal obligations: complying with tax and accounting requirements
4. LEGAL BASIS
We process your data on the basis of:
- Contract fulfillment: managing your reservations
- Consent: to send you promotional communications (you may withdraw your consent at any time)
- Legal requirement: to comply with tax and accounting obligations
- Legitimate interest: to improve our services and protect our rights
5. WHO WE SHARE YOUR DATA WITH
Your data may be shared with:
- Tour guides: for the provision of the booked service
- Payment service providers (e.g., Stripe, PayPal): to process transactions
- Email marketing services (if you have given your consent): for sending newsletters
- Web hosting company: to keep your website up and running
- Accountants and consultants: for tax and legal obligations
- Public authorities: when required by law
Your data will be shared with third parties only to the extent strictly necessary to provide you with the services you wish to use.
6. TRANSFER OF DATA OUTSIDE THE EU
Some service providers may transfer your data outside the European Union. In any case, we only provide the data strictly necessary to deliver the services you wish to use.
7. HOW LONG DO WE RETAIN YOUR DATA?
We retain your data for:
- Reservation data: 10 years for tax and accounting purposes
- Marketing data: until consent is withdrawn or for 24 months from the last interaction
- Browsing data: up to 12 months
8. YOUR RIGHTS
You have the right to:
- Access your personal data
- Correct inaccurate or incomplete data
- Delete your data (right to be forgotten)
- Restricting processing in certain circumstances
- Object to processing for marketing purposes
- Request data portability
- Withdraw consent at any time (without affecting the lawfulness of the processing carried out prior to withdrawal)
- File a complaint with the Italian Data Protection Authority (www.garanteprivacy.it)
To exercise these rights, please contact us at: Florencediscovery25@gmail.com
9. DATA SECURITY
We take appropriate technical and organizational measures to protect your data from unauthorized access, loss, or destruction, including:
- Encrypted SSL/TLS connection (https)
- Regular backups
- Access to data is restricted to authorized personnel only
- Up-to-date security systems
10. COOKIES
Our website uses technical cookies (which are necessary for the site to function) and profiling cookies (to improve your experience and display personalized content). For more information, please see our Cookie Policy.
11. CHANGES TO THIS PRIVACY POLICY
We reserve the right to modify this policy at any time. Any changes will be posted on this page, and the date will be updated accordingly.
12. CONTACT US
If you have any questions or requests regarding the processing of your personal data:
Email: Florencediscovery25@gmail.com
Phone: +39 371 558 9825
Address: FLORENCE DISCOVERING AGENCY DI TAVOSI DALIR HAMID REZA – Località Busignalla No. 186H – 50067 – Rignano sull’Arno – (FI) – Italy
By reviewing this privacy policy and proceeding with your reservation, you acknowledge that you have read and understood how your personal data is processed.

